喬布斯在斯坦福大學(xué)畢業(yè)典禮上的講話

thank you. i'm honored to be with you today for your ***mencement from one of the finest universities in the world. truth be told, i never graduated from college and this is the closest i've ever gotten to a college graduation.

today i want to tell you three stories from my life. that's it. no big deal.

just three stories.

the first story is about connecting the dots.

謝謝大家。很榮幸能和你們在一起，來自世界上最好的大學(xué)之一的畢業(yè)生。老實說，我沒有大學(xué)畢業(yè)。今天是我生命中最接近的時刻。

今天我想給大家講三個我生命中的故事。沒什么大不了的。只有三層樓。

第一個故事，如何連接生活中的點點滴滴。

i dropped out of reed college after the first six months but then stayed around as a drop-in for another 18 months or so before i really quit. so why did i drop out? it started before i was born.

my biological mother was a young, unwed graduate student, and she decided to put me up for adoption. she felt very strongly that i should be adopted by college graduates, so everything was all set for me to be adopted at birth by a lawyer and his wife, except that when i popped out, they decided at the last minute that they really wanted a girl. so my parents, who were on a waiting list, got a call in the middle of the night asking, "we've got an unexpected baby boy.

do you want him?" they said, "of course." my biological mother found out later that my mother had never graduated from college and that my father had never graduated from high school.

she refused to sign the final adoption *****s. she only relented a few months later when my parents promised that i would go to college.

我在里得大學(xué)讀了六個月就退學(xué)了，但是在18個月之后--我真正退學(xué)之前，我還常去學(xué)校。為何我要選擇退學(xué)呢？這還得從我出生之前說起。

我的生母是一個年輕的未婚大學(xué)畢業(yè)生，她決定讓別人收養(yǎng)我。她有一個很強烈的信仰，認為我應(yīng)該被一個大學(xué)畢業(yè)生家庭收養(yǎng)。于是，一對律師夫婦說好了要領(lǐng)養(yǎng)我，然而最后一秒鐘，他們改變了主意，決定要個女孩兒。

然后我排在收養(yǎng)人名單中的養(yǎng)父母在一個深夜接到**，“很意外，我們多了一個男嬰，你們要嗎？”“當(dāng)然要！”但是我的生母后來又發(fā)現(xiàn)我的養(yǎng)母沒有大學(xué)畢業(yè)，養(yǎng)父連高中都沒有畢業(yè)。

她拒絕在領(lǐng)養(yǎng)書上簽字。幾個月后，我的養(yǎng)父母答應(yīng)讓我上大學(xué)，她妥協(xié)了。

this was the start in my life. and 17 years later, i did go to college, but i *****ly chose a college that was almost as expensive as stanford, and all of my working-class parents' savings were being spent on my college tuition. after six months, i couldn't see the value in it.

i had no idea what i wanted to do with my life, and no idea of how college was going to help me figure it out, and here i was, spending all the money my parents had saved their entire life. so i decided to drop out and trust that it would all work out ok. it was pretty scary at the time, but looking back, it was one of the best decisions i ever made.

the minute i dropped out, i could stop taking the required classes that didn't interest me and begin dropping in on the ones that looked far more interesting.

這是我生命的開端。十七年后，我上大學(xué)了，但是我很無知地選了一所差不多和斯坦福一樣貴的學(xué)校，幾乎花掉我那藍領(lǐng)階層養(yǎng)父母一生的積蓄。六個月后，我覺得不值得。

我看不出自己以后要做什么，也不曉得大學(xué)會怎樣幫我指點迷津，而我卻在花銷父母一生的積蓄。所以我決定退學(xué)，我相信我沒有做錯。一開始很嚇人，但回想起來，這是我一生中作出的最好的決定之一。

從我輟學(xué)的那一刻起，我可以停止所有我不感興趣的必修課，開始聽那些更有趣的課程。

it wasn't all romantic. i didn't have a dorm room, so i slept on the floor in friends' rooms. i returned coke bottles for the five-cent deposits to buy food with, and i would walk the seven miles across town every sunday night to get one good meal a week at the hare krishna temple.

i loved it. and much of what i stumbled into by following my curiosity and intuition turned out to be priceless later on. let me give you one example.

事情并不那么美好。我沒有宿舍住。我睡在我朋友房間的地板上。為了吃飯，我收集了5個舊可樂瓶，每周日晚上步行7英里到哈爾克里希納神廟改善一周的食物。

我喜歡這種生活方式。能夠跟隨你的好奇心和直覺是多么的珍貴。讓我來給你們舉個例子吧。

reed college at that time offered perhaps the best calligraphy instruction in the country. throughout the campus every poster, every label on every drawer was beautifully hand-calligraphed. because i had dropped out and didn't have to take the normal classes, i decided to take a calligraphy class to learn how to do this.

i learned about serif and sans-serif typefaces, about varying the amount of space between different letter ***binations, about what makes great typography great. it was beautiful, historical, artistically subtle in a way that science can't capture, and i found it fascinating.

里德大學(xué)當(dāng)時提供的書法教學(xué)也許是全國最好的。校園里的每一張海報，抽屜里的每一個標(biāo)簽，都是漂亮的手寫體。由于我已經(jīng)退學(xué)，不必修那些必修課，所以我決定修書法課。

在這門課上，我學(xué)會了“serif”和"sans-serif"兩種字體、學(xué)會了怎樣在不同的字母組合中改變字間距、學(xué)會了怎樣寫出好的字來。這是科學(xué)無法捕捉的美味。它很迷人，充滿了歷史細節(jié)和藝術(shù)性。我完全被吸引住了。

none of this had even a hope of any practical application in my life. but ten years later when we were designing the first macintosh ***puter, it all came back to me, and we designed it all into the mac. it was the first ***puter with beautiful typography.

if i had never dropped in on that single course in college, the mac would have never had multiple typefaces or proportionally spaced fonts, and since windows just copied the mac, it's likely that no personal ***puter would have them.

當(dāng)時，我沒想到書法在以后的生活中會有任何實用價值。但是年后，當(dāng)我們設(shè)計第一臺麥金塔電腦時，它突然出現(xiàn)在我眼前。所以我們把這些東西都設(shè)計進了電腦。

這是第一臺具有如此漂亮的文本布局的計算機。要不是我當(dāng)初在大學(xué)里偶然選了這么一門課，macintosh計算機絕不會有那么多種印刷字體或間距安排合理的字號。要不是windows照搬了 macintosh，個人電腦可能不會有這些字體和字號。

if i had never dropped out, i would have never dropped in on that calligraphy class and personals ***puters might not have the wonderful typography that they do.

如果不是輟學(xué)，我決不會偶然選擇這門書法課，我的個人電腦現(xiàn)在可能沒有這些漂亮的布局。

of course it was impossible to connect the dots looking forward when i was in college, but it was very, very clear looking backwards ten years later. again, you can't connect the dots looking forward. you can only connect them looking backwards, so you have to trust that the dots will somehow connect in your future.

you have to trust in something--your gut, destiny, life, karma, whatever--because believing that the dots will connect down the road will give you the confidence to follow your heart, even when it leads you off the well-worn path, and that will make all the difference.

當(dāng)然，我在大學(xué)里看不到它與未來的關(guān)系。十年后的回顧，兩人的關(guān)系非常，非常清楚。你們同樣不可能從現(xiàn)在這個點上看到將來；只有回頭才能找到它們之間的關(guān)系。

所以你必須相信它的每一點都會在你未來的生活中以某種方式聯(lián)系起來。你必須相信一些東西——你的勇氣、宿命、生活、因緣，隨便什么——因為相信這些點滴能夠一路連接會給你帶來循從本覺的自信，它使你遠離平凡，變得與眾不同。

my second story is about love and loss. i was lucky. i found what i loved to do early in life.

woz and i started apple in my parents' garage when i was 20. we worked hard and in ten years, apple had grown from just the two of us in a garage into a $2 billion ***pany with over 4,000 employees. we'd just released our finest creation, the macintosh, a year earlier, and i'd just turned 30, and then i got fired.

how can you get fired from a ***pany you started? well, as apple grew, we hired someone who i thought was very talented to run the ***pany with me, and for the first year or so, things went well. but then our visions of the future began to diverge, and eventually we had a falling out.

when we did, our board of directors sided with him, and so at 30, i was out, and very publicly out. what had been the focus of my entire adult life was gone, and it was devastating. i really didn't know what to do for a few months.

i felt that i had let the previous generation of entrepreneurs down, that i had dropped the baton as it was being passed to me. i met with david packard and bob noyce and tried to apologize for screwing up so badly. i was a very public failure and i even thought about running away from the valley.

but something slowly began to dawn on me. i still loved what i did. the turn of events at apple had not changed that one bit.

i'd been rejected but i was still in love. and so i decided to start over.

第二個故事是關(guān)于愛與失的。我很幸運很早就知道我喜歡做什么。我20歲時在父母的車庫里和瓦茨一起創(chuàng)辦了蘋果公司。

我們工作很努力。十年后，蘋果成長為一家擁有4000名員工、價值20億美元的大公司。我們剛剛推出了最好的創(chuàng)意，macintosh操作系統(tǒng)，在這之前的一年，也就是我剛過三十歲，我被解雇了。你怎么會被一家你創(chuàng)辦的公司解雇呢？

問題是，隨著公司的成長，我雇了一個我們認為足夠聰明的人和我一起管理公司。一年后，我們對公司的未來意見不一，董事會支持了他。于是，在我三十歲的時候，我出局了，很公開地出局了。

我整個成年生活的重心都沒有了。它是致命的。一開始的幾個月我真的不知道該干什么。我覺得我讓公司的前一代創(chuàng)始人失望了。我失去了傳給我的權(quán)杖。

我與戴維德·帕珂德和鮑勃·諾埃斯見面，試圖為這徹頭徹尾的失敗道歉。我失敗得太厲害了，我想逃離硅谷。但有個東西在慢慢地叫醒我：

我還愛著我從事的行業(yè)。這次失敗根本沒有改變這一點。我被放逐了，但我仍然熱愛我的事業(yè)。

我決定重新開始。

i didn't see it then, but it turned out that getting fired from apple was the best thing that could have ever happened to me. the heaviness of being successful was replaced by the lightness of being a beginner again, less sure about everything. it freed me to enter one of the most creative periods in my life.

during the next five years i started a ***pany named next, another ***pany named pixar and fell in love with an amazing woman who would be***e my wife. pixar went on to create the world's first ***puter-animated feature film, "toy story," and is now the most successful animation studio in the world.

當(dāng)時我沒有看出來，但事實證明“被蘋果開除”是發(fā)生在我身上最好的事。成功的重擔(dān)被重新起步的輕松替代，對任何事情都不再特別看重，這讓我感覺如此自由，進入一生中最有創(chuàng)造力的階段。在接下來的五年中，我創(chuàng)辦了一家名為next的公司，然后是pixar，然后愛上了我的妻子。

pixar出品了世界第一個電腦動畫電影：“玩具總動員”，現(xiàn)在它已經(jīng)是世界最成功的動畫制作工作室了。

in a remarkable turn of events, apple bought next and i returned to apple and the technology we developed at next is at the heart of apple's current renaissance, and lorene and i have a wonderful family together.

在一系列成功的操作之后，蘋果收購了next，我回到了蘋果。接下來我們開發(fā)的技術(shù)在蘋果的復(fù)興中起到了核心作用，勞琳和我組成了一個幸福的家庭。

i'm pretty sure none of this would have happened if i hadn't been fired from apple. it was awful-tasting medicine but i guess the patient needed it. sometimes life's going to hit you in the head with a brick.

don't lose faith. i'm convinced that the only thing that kept me going was that i loved what i did. you've got to find what you love, and that is as true for work as it is for your lovers.

your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work, and the only way to do great work is to love what you do. if you haven't found it yet, keep looking, and don't settle. as with all matters of the heart, you'll know when you find it, and like any great relationship it just gets better and better as the years roll on.

so keep looking. don't settle.

我很確定如果我沒有被蘋果解雇，這一切都不會發(fā)生。這藥很難吃，但我想病人需要它。有時候生活會給你正面的印象。

不要喪失信心。我相信唯一讓我走上這條路的是我對自己所做的一切的愛。你必須找到你所愛的，為了工作，為了你的愛人。

工作將占據(jù)你生活的大部分。只有當(dāng)你相信你所做的是一項偉大的工作，你才能享受自己。如果你還沒找到，繼續(xù)找。別停下來。全心全意地尋找它。當(dāng)你找到它，你就會知道。

就像任何真誠的關(guān)系一樣，它只會隨著時間的推移而越來越緊。所以繼續(xù)找，不要停。

my third story is about death. when i was 17 i read a quote that went something like "if you live each day as if it was your last, someday you'll most certainly be right." it made an impression on me, and since then, for the past 33 years, i have looked in the mirror every morning and asked myself, "if today were the last day of my life, would i want to do what i am about to do today?

" and whenever the answer has been "no" for too many days in a row, i know i need to change something. remembering that i'll be dead soon is the most important thing i've ever encountered to help me make the big choices in life, because almost everything--all external expectations, all pride, all fear of embarras**ent or failure--these things just fall away in the face of death, leaving only what is truly important. remembering that you are going to die is the best way i know to avoid the trap of thinking you have something to lose.

you are already naked. there is no reason not to follow your heart.

我的第三個故事關(guān)于死亡。我17歲的時候讀到過一句話“如果你把每一天都當(dāng)作最后一天過，有一天你會發(fā)現(xiàn)你是正確的”。這句話給我留下了深刻的印象。

從那以后，過去的33年，每天早上我都會對著鏡子問自己：“如果今天是我的最后一天，我會不會做我想做的事情呢？”如果連著一段時間，答案都是否定的的話，我就知道我需要改變一些東西了。

提醒自己我會死是我見過的最大的幫助，幫助我作人生中的重大決定。因為幾乎每件事——所有的榮耀、驕傲、對尷尬何事敗的恐懼——都在死前消失，留下真正重要的東西。提醒自己，我快要死了，這是我知道的最好方法，可以避免擔(dān)心失去某些東西的陷阱。

你已經(jīng)赤身**了，沒有理由違背你的愿望。

about a year ago, i was diagnosed with cancer. i had a scan at 7:30 in the morning and it clearly showed a tumor on my pancreas.

i didn't even know what a pancreas was. the doctors told me this was almost certainly a type of cancer that is incurable, and that i should expect to live no longer than three to six months. my doctor advised me to go home and get my affairs in order, which is doctors' code for "prepare to die.

" it means to try and tell your kids everything you thought you'd have the next ten years to tell them, in just a few months. it means to make sure that everything is buttoned up so that it will be as easy as possible for your family. it means to say your goodbyes.

大約一年前，我被診斷出患有癌癥。我早上7:30作了一次掃描，清楚地顯示我的胰腺有一個腫瘤。我甚至不知道胰腺是什么。

醫(yī)生告訴我這幾乎是不可能的。我還有三到六個月的時間。我的醫(yī)生建議我回家把一切收拾好。在醫(yī)生的辭典中，這就是“準(zhǔn)備死亡”的意思。

就是意味著把要對你小孩說十年的話在幾個月內(nèi)說完；意味著把所有東西搞定，盡量讓你的家庭活得輕松一點；意味著你要說“永別”了。

i lived with that diagnosis all day. later that evening i had a biopsy where they stuck an endoscope down my throat, through my stomach into my intestines, put a needle into my pancreas and got a few cells from the tumor. i was sedated but my wife, who was there, told me that when they viewed the cells under a microscope, the doctor started crying, because it turned out to be a very rare form of pancreatic cancer that is curable with surgery.

i had the surgery and, thankfully, i am fine now.

我整日都想著那診斷書的事情。后來有天晚上我做了一個活切片檢查，他們將一個內(nèi)窺鏡伸進我的喉嚨，穿過胃，到達腸道，用一根針在我的胰腺腫瘤上取了幾個細胞。我當(dāng)時是被麻醉的，但是我的妻子告訴我，那些醫(yī)生在顯微鏡下看到細胞的時候開始尖叫，因為發(fā)現(xiàn)這竟然是一種非常罕見的可用手術(shù)**的胰腺癌癥。

我做了手術(shù)，現(xiàn)在，我痊愈了。

this was the closest i've been to facing death, and i hope it's the closest i get for a few more decades. having lived through it, i can now say this to you with a bit more certainty than when death was a useful but purely intellectual concept. no one wants to die, even people who want to go to heaven don't want to die to get there, and yet, death is the destination we all share.

no one has ever escaped it. and that is as it should be, because death is very likely the single best invention of life. it's life's change agent; it clears out the old to make way for the new.

right now, the new is you. but someday, not too long from now, you will gradually be***e the old and be cleared away. sorry to be so dramatic, but it's quite true.

your time is limited, so don't waste it living someone else's life. don't be trapped by dogma, which is living with the results of other people's thinking. don't let the noise of others' opinions drown out your own inner voice, and most important, have the courage to follow heart and intuition.

they somehow already know what you truly want to be***e. everything else is secondary.

這是我離死亡最近的一次，我希望這是未來幾十年里我離死亡最近的一次。這次死里逃生讓我比以往只知道死亡是一個有用而純粹書面概念的時候更確信地告訴你們，沒有人愿意死，即使那些想上天堂的人們也不愿意通過死亡來達到他們的目的。但死亡是每個人的共同歸宿，沒有人能逃脫。

所以應(yīng)該是這樣，因為死亡可能是生命最好的發(fā)明。它去陳讓新。現(xiàn)在，你們就是“新”。

但總有一天，不會太久，你會變老然后死去。抱歉，這很戲劇化，但這是真的。你的時間有限。別浪費時間重復(fù)別人的生活。

不要被教條束縛。它意味著生活在別人思考的結(jié)果中。不要被其他人的喧囂觀點掩蓋自己內(nèi)心真正的聲音。你的直覺和心靈知道你想成為什么樣的人。

所有其他東西都是次要的。

when i was young, there was an amazing publication called the whole earth catalogue, which was one of the bibles of my generation. it was created by a fellow named stuart brand not far from here in menlo park, and he brought it to life with his poetic touch. this was in the late 1960s, before personal ***puters and desktop publishing, so it was all made with typewriters, scissors, and polaroid cameras.

it was sort of like google in *****back form 35 years before google came along. it was idealistic, overflowing with neat tools and great notions. stuart and his team put out several issues of the the whole earth catalogue, and then when it had run its course, they put out a final issue.

it was the mid-1970s and i was your age. on the back cover of their final issue was a photograph of an early morning country road, the kind you might find yourself hitch-hiking on if you were so adventurous. beneath were the words, "stay hungry, stay foolish.

" it was their farewell message as they signed off. "stay hungry, stay foolish." and i have always wished that for myself, and now, as you graduate to begin anew, i wish that for you.

stay hungry, stay foolish.

我年輕的時候，有一份叫做《完整地球目錄》的好雜志，是我們這一代人的圣經(jīng)之一。它是由一個名叫斯圖爾特·布蘭的人創(chuàng)建的，他住在離這里不遠的莊園公園里。他以詩一的筆觸把這本雜志推向世界。

那是在60年代末，在個人電腦出現(xiàn)之前，所以這本雜志全是用打字機、剪刀和偏光鏡制作的。有點像軟皮包裝的google，不過卻早了三十五年。它是理想主義的，充滿了聰明的工具和偉大的想法。

斯糾華特和他的小組出版了幾期“完整地球目錄”，在完成使命之前，他們出版了最后一期。那是70年代中期，我和你差不多大。上一期的封底是一條清晨的村道。如果你有冒險精神，你可以自己找到這條路。

下面有一句話，“保持饑餓，保持愚蠢”。這是他們的告別語，“保持饑餓，保持愚蠢”。我常以此勉勵自己。

現(xiàn)在，當(dāng)你踏上新的征程時，我希望你也能這樣做。保持饑餓，保持愚蠢。

thank you all, very much.

? 喬布斯斯坦福演講稿 ?

大家好！20xx年的畢業(yè)生，恭喜大家，也恭喜所有參與這場典禮的各位的朋友、家人，你們做到了！今天很榮幸能有機會和大家在一起，也謝謝學(xué)校頒給我榮譽博士學(xué)位。

在演講之前，要求大家把手機調(diào)成靜音。所以有iPhone的人，請調(diào)成靜音模式。但如果你沒有iPhone，請把它傳到中間走道，Apple有個世界級的手機回收計劃。（眾人大笑）

追求平等是一種權(quán)利

你們知道的，這是一個令人驚訝的地方。對你們而言，華盛頓是民主中心，這可能是吸引你們選擇學(xué)校的一個考慮。這里有強力的拉力，正是在這里，馬丁·路德·金博士挑戰(zhàn)所有美國人，讓民主的觀念深入人心，實現(xiàn)民主公平。這里也是前總統(tǒng)里根號召大家相信自己的地方，讓我們相信自己能夠做出偉業(yè)。

我想和你們分享我第一次造訪這里的事情。那是1977年的夏天，當(dāng)時我才16歲，你們可以聽出我現(xiàn)在有點年紀(jì)了。我在南方亞拉巴馬州的羅柏達爾小鎮(zhèn)長大。高中時，我贏得一項論文大賽的獎項。我已經(jīng)忘記論文是和什么主題有關(guān)，但我清楚記得論文是用手寫的，當(dāng)時打字機還很昂貴，是我的家庭所負擔(dān)不起的。

當(dāng)時鮑德溫有兩個小孩被選中，我是其中之一，我們和其他得獎的小孩一同聚集到華盛頓。我們離開之前，阿拉巴馬代表團帶我們?nèi)ッ筛珩R利的州議會與州長會面。當(dāng)時的州長是喬治·華萊士（George C。 Wallace），他在1963年推動阻擋黑人申請入住大學(xué)宿舍，擁護種族隔離政策。他鼓勵白人與黑人為敵，加深南方和北方的隔閡，增加勞工階層和所謂菁英階級的藩籬，因此見到州長對我而言并非一項榮譽。

我心目中的英雄馬丁·路德·金博士，以及美國前總統(tǒng)約翰·肯尼迪，因為他們與州長華萊士堅信的種族對立價值奮斗。我成長的地方，身邊多數(shù)人對馬丁·路德·金博士和肯尼迪都不太敬重。當(dāng)我還是小孩的時候，美國南方仍想要控制這段歷史，我小時候的歷史課本，甚至宣稱南北戰(zhàn)爭起因是和美國各州權(quán)益有關(guān)，卻只字不提黑奴的權(quán)益。

因此我發(fā)現(xiàn)對我自己而言，什么是對的、正確的，這是一段追尋的過程，部分信念來自從父母那里學(xué)到的道德意念或來自宗教信仰，但一部分是跟隨自己的心去尋求想要的。

我發(fā)現(xiàn)公共圖書館的書籍都指出華萊士的錯誤，他們可能不知道自己圖書館有這樣的書吧！種族隔離這樣不公平的事無法見容于世界任何地方，因為平等是一種權(quán)利。

如我之前所說，我16歲時曾見過阿拉巴馬州州長，也和他握了手，但和他握手讓我覺得背叛了自己的信仰，我感覺不好，好像出賣了自己的靈魂。造訪蒙哥馬利之后，我們又前往華盛頓。

那是我第一次搭飛機，事實上也是我第一次離開美國南方。1977年6月15日，我是900個獲得與新總統(tǒng)會面機會的高中學(xué)生之一。總統(tǒng)吉米·卡特在白宮南方草坪上迎接我們。

我就是其中一位幸運兒，能夠得到和他握手的機會。卡特看到我來自鮑德溫，就停下來和我說話。他想知道阿拉巴馬州的人們在遭受暴風(fēng)雨襲擊后如何應(yīng)對。卡特人很好，有同情心。他從事著世界上最有權(quán)力的工作，但卻未犧牲任何人性。我很高興卡特是我們的總統(tǒng)，也很高興他是來自南方。

在那個星期之內(nèi)，我會面了兩位重要人物，他們都來自南方、同一個政黨、都擔(dān)任過州長，但他們看待世界的方式截然不同。對于我來說，顯然一個是對的，一個是錯的。

華萊士借由分裂族群建立自己的政治事業(yè)，卡特則認為所有族群、所有人都應(yīng)該平等。每個人都應(yīng)該找到自己的價值，這不只和個人經(jīng)驗、成長背景有關(guān)，也和每個人內(nèi)心深處有關(guān)。

在那次拜訪之后，我的人生旅程才正要開始，我當(dāng)時甚至還沒申請大學(xué)。對你們這些畢業(yè)生來說，追尋、發(fā)掘你自己、創(chuàng)造自己、重新發(fā)現(xiàn)自己另一面的旅程即將展開。你要找到自己的價值觀，并忠于它們，就像找到你的北極星一樣。那意味著你必須做出選擇，有時候很容易，有時候卻很難，有時候會讓你質(zhì)疑一切。

喬布斯讓我學(xué)會質(zhì)疑一切

在首次訪問華盛頓20年后，我遇到了讓我質(zhì)疑一切的人，他用最好的方式結(jié)束了我所有的假設(shè)，他就是喬布斯。

喬布斯創(chuàng)建了一個成功的公司，之后卻被公司驅(qū)逐，當(dāng)他再次回到蘋果時發(fā)現(xiàn)蘋果陷入困境。當(dāng)時喬布斯還不知道，他會用自己的余生來挽救蘋果，并帶領(lǐng)公司走上任何人難以企及的高度。大部分的人都忘了，1997年和1998年初期，蘋果就像漂流木一般，茫然沒有目標(biāo)。但喬布斯相信蘋果可以比之前更好，并邀請我加入蘋果。

他對蘋果的愿景是，將強大的技術(shù)轉(zhuǎn)變成容易使用的工具，這些工具可幫助人們實現(xiàn)自己的夢想，讓世界變得更好。我過去的理想是當(dāng)一位工程師，并取得MBA學(xué)位，因此我被訓(xùn)練成一個務(wù)實的人，一個問題解決者。但當(dāng)時我聽到一個40多歲的人侃侃而談改變世界的理想，這和我原先期待的不一樣。因此1998年我進入蘋果時，我也是很茫然、手足無措。

我知道自己堅信什么，很在意自己的北極星（價值觀）。我的責(zé)任就是為他人創(chuàng)造美好的東西。但我覺得工作就是工作，價值有它該存在的地方，是的，我想要改變世界，但認為應(yīng)該要在我自己的時間做這件事，而不是在辦公室里。然而喬布斯并不這么認為，他是個理想主義者，他喚起我青少年時期的感覺。第一次面談時，他說服我并讓我相信，如果我們努力工作，制作出更好的產(chǎn)品，我們也能改變世界。令我驚訝的是，我接受他的邀請，這改變了我的生活。17年來，我從未后悔過。

找到自己的北極星

在蘋果我們相信工作不只是改善自己的生活，同時也要改善其他人的生活。我們的產(chǎn)品，可以做到許多驚人的事情。如同喬布斯所預(yù)想的，我們讓蘋果遍布全世界。蘋果的技術(shù)幫助盲人實現(xiàn)閱讀，盲人無法看見屏幕，iPhone可以將信息朗讀出來。對許多人來說，蘋果手機是信息的救生繩索，因為智能型手機幫助因偏遠地區(qū)的人連上網(wǎng)絡(luò)、迅速取得信息。親眼目睹不公事件、想將事件立刻曝光的人，現(xiàn)在他已經(jīng)可以做到了，因為他們的口袋中隨時帶著照相功能的iPhone。

我們的承諾是超越產(chǎn)品本身功能，為環(huán)境以及每一個人創(chuàng)造影響力。我們的角色是推動公平，以及改善教育。我們相信，一家公司的價值觀及其指導(dǎo)下的行為，可以真正改變世界。一個人也可以，這個人可能是你，而且肯定是你。畢業(yè)生們，你們的價值觀很重要。它們是你們的北極星。當(dāng)你感受到自己走在對的道路上，工作將賦予你的全新意義。否則，它就是只是一份溫飽的工作，人生沒有如此多的時間。我們需要你們這一代發(fā)光發(fā)熱的年輕人去領(lǐng)導(dǎo)政治、商業(yè)界。科技、藝術(shù)、媒體還有學(xué)術(shù)領(lǐng)域。

在這些領(lǐng)域，都有非常多優(yōu)秀的人才，也同時有許多工作機會為道德層次著力。尤其在今日，你們不必在“做好事”和“做好工作”之間做選擇，這是同件事情不需要選擇。你們面臨的挑戰(zhàn)是找到工作支付租金、購買食物，然后讓自己去做正確的事情。

要先找到你們的北極星，讓它指引你的工作、生活以及人生志業(yè)。現(xiàn)在，我懷疑你們中的某些人不愿接受我的說法。這點我并不介意，毫無疑問人應(yīng)該有懷疑精神，特別是在華盛頓。

健康的懷疑態(tài)度非常好，但是太多懷疑容易讓人陷入犬儒主義。無論他們說了些什么，又或者議論了哪些事情，動機都非常詭譎，人格也有許多值得懷疑的地方，只要你仔細觀察，便能拆穿他們的謊言。或許那正是我們現(xiàn)在生活的世界，但是對于你們來說，這恰好是你們要改變的世界。

堅守信念，不斷進步

誠如我所說，我是個出生于南方的孩子。那是我的家鄉(xiāng)，我也一直深愛著。然而在過去的17年里，我在硅谷開始了一段精彩人生，那是個非常特別的地方。人們相信任何問題都能被解決，無論它有多么困難與復(fù)雜。這是非常真誠的樂觀精神，蘋果也信奉類似價值觀。

追溯到90年代，蘋果正執(zhí)行一項名為“Think Different ”的廣告項目。形式非常簡單，每一則廣告都是由我們心中的偉人照片所組成，這些人勇于挑戰(zhàn)并改變了我們生活的方式。好比甘地、杰基．羅賓森、馬莎．格雷厄姆、愛因斯坦、埃爾哈特、邁爾斯．戴維斯，這些偉人依舊啟發(fā)著我們，他們提醒我們?nèi)ネ诰蚋顚拥膬r值，并追求最高的目標(biāo)，他們使我們相信一切都是有可能的。我的一位朋友總是喜歡說：“解決問題最好的方式，就是走進一間充滿蘋果工程師的辦公室，并宣稱‘某件事情不可能’。”

我可以告訴你們，我們無法接受這樣的說法，而你也應(yīng)該如此。這是我遠從加州硅谷來這里想告訴你們的事情，“想要不斷進步”這樣的信念是可能實現(xiàn)的，不論你選擇了什么樣的工作。總是有冷眼旁觀者和批評者、好心卻無貢獻者也對實現(xiàn)目標(biāo)毫無幫助。金恩博士《來自伯明翰翰監(jiān)獄的信》中說到：我們的社會需要被改變，不僅僅是那些口出穢言的壞人，還有那些保持沉默的好人。

旁觀不是你想要的生活，世界需要你登上舞臺，有許多問題需要解決，正義需要得到伸張，人們依然受到迫害、疾病依然需要治療。無論你接下來怎么做，這個世界需要你付出能量、激情和成功的渴望。不要怕冒險，遠離那些憤世嫉俗者和批評者，歷史很少由一個人來書寫，但永遠不要忘記，當(dāng)它發(fā)生了，那個人可以是你，必須是你，也非得是你。

恭喜20xx年的全體畢業(yè)生，我希望能夠和大家拍一張大合照，因為這將是世界上最美麗的景象，它非常美妙。感謝大家的聆聽！

? 喬布斯斯坦福演講稿 ?